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2023
COMMERCE
Paper:
BCM0100104
(Business
Organisation and Management)
Full Marks: 60
Time: 2½ hours
[Gauhati
University BCOM 1st SEM NEP 2023 Syllabus]
The figures in the margin
indicate full marks for the questions.
1. Choose the correct
option of the following:
1x8=8
(1) What is the primary
advantage of the ‘Brick and Click’ Model?
(a) No need for physical
space.
(b) Offer flexibility to
customers in terms of shopping mode.
(c) Completely online.
(d) No digital presence
needed.
(2) Which of the following is
not typically a step in the strategic planning process?
(a) Environmental scanning.
(b) Formulation of strategy.
(c) Execution of employee
performance reviews.
(d) Strategy implementation.
(3) In the communication
process, who is responsible for decoding the message?
(a) Sender.
(b) Medium.
(c) Receiver.
(d) Feedback channel.
(4) A self-confident leader
whose personality and action influence people to behave in certain ways is
called
(a) Participative leader.
(b) Charismatic leader.
(c) Autocratic leader.
(d) Permissive leader.
(5) Which of the following is
not within the formal process of communication?
(a) Encoding.
(b) Interpreting.
(c) Decoding.
(d) Feedback.
(6) The plan to achieve
overall organizational goals is called
(a) Strategic plan.
(b) Tactical plan.
(c) Operational plan.
(d) Standing plan.
(7) Motivation is a
stimulation of mind under the management function of
(a) Directing.
(b) Organising.
(c) Controlling.
(d) Coordinating.
(8) Organisation where expert
assistance is provided to the line managers are
(a) Line organisation.
(b) Functional organisation.
(c) ‘Line and Staff’
organisation.
(d) Project organisation.
2. Write short answers on
the following: (any six) 2x6=12
(a) Why do companies prefer
franchising?
(b) Write briefly two
techniques commonly used in the decision making process.
(c) Briefly state the
relationship between planning and controlling in management.
(d) List three essential trait
of an effective leader.
(e) Write the main features of
Theory X.
(f) Mention the problem of
dual accountability in matrix organisation.
(g) List out at least two
areas where managerial control is considered necessary.
(h) Creativity in decision
making.
(i) What is virtual
organisation?
(j) What is work from home?
3. Answer any four of the
following: 5x4=20
(1) Explain the concept of
Strategic planning.
(2) Define ‘bounded
rationality’ and its role in decision making.
(3) What are the three core
elements of delegation of authority?
(4) Discuss the factors that
can affect an individual’s motivation in the workplace.
(5) Explain the steps in
decision making.
(6) What is the laissez-faire
or free-rein leadership style? In what type of teams or setting would this
leadership style be most effective?
(7) Explain Matrix
organization structure.
(8) Why is informal
organization no less important than formal organisation?
4. Answer any two of the
following: 10x2=20
(a) Discuss in detail the
difference between micro, meso and macro environment in business.
(b) Elaborate on the four
pillars of corporate social responsibility. (Economic, legal, ethical and
philanthropic obligation)
(c) Discuss the role of IT and
social media in communication in business organisation.
(d) What are the some
potential failure reasons and success factors for business process
re-engineering?
(e) Evaluate the importance of
work-life balance in today’s corporate environment.
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